Last updated: 29 April 2026

Who we are

Our website address is: https://lostnaturals.in. Lost Naturals is an Indian fragrance brand selling natural oil-based attars, alcohol-free perfumes, and gifting sets.

What data we collect

When you place an order, we collect your name, email address, phone number, billing address, and shipping address to process and deliver your order.

If you create an account, this information is stored in your user profile. You can view, edit, or delete it at any time by logging in.

If you contact us via the contact form or subscribe to our newsletter, we collect your name and email to respond to your query or send updates. You can unsubscribe at any time.

Cookies

Our website uses cookies to keep you logged in, remember your cart, and understand how visitors use the site. If you visit our login page, a temporary cookie is set to check if your browser accepts cookies — it contains no personal data and is removed when you close your browser.

Login cookies last for two days. If you select “Remember Me”, your login will persist for two weeks. When you log out, login cookies are removed.

Who we share your data with

Your name, phone number, and shipping address are shared with our courier partners (such as Delhivery or Shiprocket) solely to deliver your order.

Payment information is processed securely by our payment gateway (such as Razorpay). We do not store your full card number or CVV on our servers.

We do not sell, rent, or trade your personal data with any third party for marketing purposes.

How long we retain your data

Order records are retained for a minimum of seven years to comply with Indian GST and tax regulations.

If you have a registered account, your profile information is stored until you request its deletion. You can request deletion at any time by contacting us.

Marketing consent data is retained until you unsubscribe or withdraw consent.

What rights you have over your data

You can request a copy of the personal data we hold about you, ask us to correct inaccurate information, or request that we erase your data. This does not include data we are legally required to retain for administrative or tax purposes.

Under the Digital Personal Data Protection Act, 2023 (India), you also have the right to withdraw consent for marketing at any time without affecting any prior lawful processing.

Data security

Our website uses SSL encryption. Access to your personal data is restricted to team members who need it to fulfil your order. We regularly review our security practices to keep your information safe.

Contact us

For any privacy-related questions or data requests, contact us at support@lostnaturals.in or WhatsApp us at +91 88261 59200. We respond within 48 hours.